Dopamine Studios curates experiences that transcend mere exercise as they foster connections through redefining fitness culture.


From their gritty origins to their current flagship, Dopamine embodies a lifestyle where fitness and community is a catalysts for positive transformation.

Through Dopamine Daily classes and Dope Social events, they invite individuals to join a movement where every workout is an opportunity to connect, inspire, and thrive.

My involvement with Dopamine kicked off in Mars 2024, as they were looking for a fresh revamp to their brand. This to expand, attract, and reach more people, for who they truly are. Through interviews and ideation workshops I’ve hosted, we’re now where Dopamine’s identity is unmissable and unbreakable. Its unique selling point is clear due to a clear strategy, identity, and direction.

More to share and more to come…